A short film about a man on a quest for a rare experience

1st July 2014: JOHNNIE WALKER BLUE LABEL, the leading luxury Blended Scotch Whisky, as per IWSR 2013, today announces it is set to launch a short film – ‘The Gentleman’s Wager’ – starring actor Jude Law. Directed by Jake Scott and also starring Italian actor Giancarlo Giannini, the film tells the story of a wager between two men striving for personal progress through the quest for a truly rare experience.

Scheduled for global release on 30th July 2014, ‘The Gentleman’s Wager’ was shot in the British Virgin Islands in the Caribbean and London respectively and sees Law in the role of a man who, despite having it all, uses a wager as an excuse to challenge himself and strive for something he wants, but can’t buy.

Commenting on his involvement, Law says: “The film is about improvement and progress and this is something I try to do in my work and life. I had to learn new skills through the shooting of this film, that combined with the places we visited and shot in, alongside working with Jake and Giancarlo too, made it a truly rare experience.”

A preview of ‘The Gentleman’s Wager’ short film is available to view online now at

JOHNNIE WALKER BLUE LABEL – the height of our blending expertise from the world’s foremost whisky artisans – is blended from rare casks of whiskies from the four corners of Scotland. Only sublime, rare whiskies are used in the blending of JOHNNIE WALKER BLUE LABEL, with only 1 in 10,000 casks containing whisky of sufficient character to deliver its remarkably smooth signature taste. JOHNNIE WALKER BLUE LABEL is a Scotch Whisky born of the art of our Master Blender.

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